Tag Archives: Website

Design the Basics of Great Website

basic-web-designIt has now impossible even to thing about the existence of a business without an online presence. The developing technologies and changing trends have influenced a lot in the website designs irrespective of the dimension of business. With the emergence of small firms and even freelancers starting their own websites, small business web design is also provided by services around the globe. Not every websites receive traffic and many even remain unnoticed in the vast online ocean. Design of a website is surely an attractive feature.

Great web design seems very much similar to that of a real world print designs. You should be aware of elements which contribute to a great website design. Great website from any Web Design Services results from careful planning and thought. For a design, whether it is a small business web design or for large firms, numerous aspects need to be considered.

Basics of great website

Great websites grab great results. Same elements in the case of print design are also applicable to web design. Exploration of layout and space, adequate and efficient handling of colors and fonts etc pave way to a great website design. The website should also attain high position in the search results. Usually this has to do more with keywords and links rather than the design itself. But many of the web design services are also equipped with highly trained and well experienced content writers who can boost up the visibility of your website.

Relevance of planning for web designing

Certain things never have any replaceable options. Experience is certainly one among them. Even though planning never compensates experience, it helps really to a greater extent. Planning makes a huge difference in the website developed. Here decisions are made what all to include in the websites, its practical difficulties, available options and the final solution.

Designing of Great websites could be done only if certain conditions are met and few things are considered which are enumerated below.

  1. There should not be any difficulty in loading. Quick loading of the sites always increments the revisits to your site, Else suppose a person think of revisiting the site, his previous experience of waiting for a longer time may hinder a click and you may be losing a customer. Browsers will only be loyal if the web content including text and all other features are beneficial to them. The pop-ups and flash works are never going to do any extra advantage to your business.
  2. The service to be hired is the next most important decision to be made. Your website should be capable of projecting your reputation and the needs should be met aptly. The niche should be found and provision of unique quality high content should be done. The selection of web design services highly influences the quality of websites you get.
  3. The problems of users must be solved with great dedication. Focus should never be deviated from that. A clean and simple design is ideal to reciprocate professionalism even if the case is of small business web design. The user should not be distracted from the useful content of websites by unnecessary inclusions like scrolling texts, animated images etc.
  4. Time is always a matter of concern. So means should be made available for the reception of results at maximum possible pace. Such website designs are bound to produce success automatically.

Thus designs are really the basics for a good website. Since websites are designed for a long term purpose, perfection in performance should be ensured.

Disha Joshi, working in Best Web Design Company as a content Marketer. I have been in this industry since last two & half years.


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Equip your website for better results this Year

It’s a new year and once again its time to go through how your online business has performed the previous year and gear up to put up a better show this year. It goes without saying that improvements have to be made on the website from time to time to keep it fresh and in sync with the market.

This article focuses on equipping your website to give better returns for the new year. Lets take a look at how we can use the existing resources to give maximum results.

1. Use Responsive designs

Responsive designs have helped entrepreneurs to reach out to a wider market. With the onset of Smartphones and the use of internet on the go, you have to ensure that your website can be comfortably used on all of those mobile devices.

You could consider designing a separate mobile version and then redirecting mobile users to that site, but personally I would prefer a responsive design over this technique as it’s a more efficient solution.

A responsive or a fluid design would ensure that your website snugly fits into the browser screen no matter what the size. This way useful data does not get chopped off nor is the usability affected. So better the accessibility the more conversions you get. This is a perfect solution for today’s fast paced world.

2. A More Engaging & Interactive Website

A website is not just an eye candy, besides being stunning and impressive it also has to effectively engage the user. Websites have to be interactive in order to keep the visitor focused as well as interested in your website. Only an excellent user interface would fetch you a loyal customer base. Here’s how you can improve the interaction on your website:

Social media integration :
Include commenting on relevant parts of your website
Try implementing a live chat on your site
feedback forms for suggestions

3. Go Viral ,Go Social!
Social media integration is a very important aspect of every internet marketing strategy. Allowing users to share the content on your website or allowing them to express their ‘likes’ or ‘+1’ would indirectly give you the most valuable thing for your business – publicity/ advertisement. But in this case it becomes a more credible ad as the people who shared the content did so after they liked your products or services. So indirectly they would be recommending your website to their friends, acquaintances and relatives!

Besides conjuring up a “like ” button on your pages, here’s what you can do to improve the social side of your website.

Facebook ‘s not the only networking site, integrate others as well (Pinterest and Google plus)
Put up share buttons on all pages
Display these buttons in multiple places
monitor the sharing with social sites that give you the most conversions and integrate well.
Include options like social logins, fb comments, Activity stream widgets, etc.

4. Work on Lead Generation

Lead generation is important for your website , its the prime focus of any marketing drive. To work on your leads for conversions you have to have a good amount of leads to begin with. Here’s how you can get leads:

Efficient calls to action on every page.
Lead capture forms – request a call back, make an inquiry, etc. is a good choice.
Make the forms easy and simple, so that people actually fill them
Provide multiple opportunities for conversion (like a secondary call to action)
Fully leverage landing pages

5. Benefits of Blogging

Now blogs can do wonders for your business, it’s where you can add a bit of spunk and personality to your brand. People would find it a better place to communicate with you about your products and services. Besides it gives you what you need the most – Visibility.! Visibility through better search engine ranking, more traffic to your website and faster indexes on Google. You also generate more leads through blogs and would help you build up a credibility among customers.

Get more out of your blogs by:

Posting 3 times a week at the least.
Make it a point to post unique and quality content.
Keep the audience in mind while posting
run a syndication on your blog contents
Use an appropriate ans easy to use CMS like WordPress for your blog

Get the most of your website for better conversions by implementing these changes and making your site ready to take on the competition. These are a few but effective solutions to make your online reflection work wonders.

Disha Joshi, working in SEO Web Design Company as a content Marketer. I have been in this industry since last two & half years.


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